By Nishtha Garg
“Searching for a business model is equivalent to searching for God.”~ Vijay Shekhar Sharma
A business model is undoubtedly the most basic and the most important requirement for any and every business organisation. The search for the perfect business model has always been the deepest of all concerns for all budding entrepreneurs out there. It involves putting in a lot of thought into its structure, pricing and working. Big data gathered is powerful, but what needs to be kept in mind is that what is transformational is big data plus big ideas. Innovations, creativity, experimenting and practicality need to be taken every step of the way. For every business what needs to be taken into account at all times is their strategising and planning at the initial phase would lead to profitability and turnovers at the final phase. All of this thought put into building a business model is equivalent to the kind of dedication that a devotee has towards finding the ultimate power above, God.